Publish, feature, and improve a product for search
Choose storefront visibility, assign catalogue organisation, and write useful page titles and descriptions for search engines.
Choose organisation and visibility
- Open the product and choose its required category on Basics.
- Turn Featured on when homepage or builder sections should highlight it.
- Change the status from Draft to Published when it is ready.
- Save and open the storefront product page.
Add search details
- Select the SEO tab.
- Write a short, specific SEO title.
- Write a plain description that explains the real product without invented claims.
- Use the AI helper if useful, then review every word before saving.
AI generation uses the store's monthly allowance or purchased credits. It can draft from the information you provide, but you remain responsible for accuracy.
If a product is missing from the storefront
Confirm the product status is Published, then open the full shop and clear search text. Shop and collection pages include Filter and Sort by controls on every theme. On a computer the filters sit in a column beside the products and apply as soon as a shopper ticks one; on a phone or tablet, select Filter, make choices, then press the button showing the matching product count. Shoppers can filter by Category (on the full shop and search results), In stock only, price, and your product options such as Size and Colour. Each choice shows how many products it would leave, and a choice that would leave none is greyed out. Size and Colour filters come from the options you set on each product, so give products options (for example Size: S, M, L) for them to appear; colour swatches use the colours you set for each value. A size or colour filter matches only products with a variant in that option that can be bought, so "M" with In stock only shows products whose M is in stock. Active filters appear as removable chips; use Clear all when multiple filters are active to remove them together. Sort by featured order, price, newest or name, and use Load more to reveal products beyond the first 24.
Published status controls whether a product appears in the catalogue. A hidden category is removed from category navigation, but does not by itself hide a published product from the full shop. Zero tracked stock normally shows the product as sold out unless backorders are allowed; In stock only excludes products that cannot be bought. Clear all filters when checking whether a published product is missing.
Was this article helpful?