Create and manage customer groups
Build manual customer segments and use them to target coupon eligibility and coupon email campaigns.
Plan availability: Customer groups are available on Basic and Pro. On Free, existing groups, memberships, and coupon links are retained and remain editable; creating another group is paused until an upgrade.
Create a group
- Open Customers → Groups.
- Select New group.
- Enter a name, optional description, and badge colour.
- Create the group.
Add or remove members
- Open the group.
- Select its member-management action.
- Search the customer list and select or clear customers.
- Save members.
Use a group with a coupon
Open or create a coupon and choose one or more allowed customer groups. A group-restricted coupon requires the shopper to sign in so StoreMink can verify membership.
Use a group for email
On Pro, a coupon email campaign can target one customer group. The send uses customer accounts with email addresses; it does not use newsletter-form subscriptions.
Deleting a group
Before deleting a group, reassign or disable every active coupon that uses it and review planned campaigns. Deleting the group removes its coupon links; if that was a coupon's last selected group, the coupon becomes public and any eligible shopper can use it. Deleting membership does not delete the customer account.
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